When you decide to enlist the services of a Search Engine Optimization agency, you must be prepared for two potential outcomes. The services may either lead to improvements to your site and timesaving or it can lead to damage to your site and its reputation.

Therefore, there is a big decision to be made with regard to this issue.  You should ensure that you do an intensive research on both the potential damages and advantages that an SEO firm can bring to your business. Furthermore, you have to ensure that you pick on a responsible SEO agency in order to achieve the objectives of your business.

All this notes and tips are offered by our people from www.boostwebseo.com which we consider them one of the best Tampa Web Design & SEO agency.

But what are the services offered by SEO agencies?

Before you even decide on hiring an SEO agency, you need to be aware of the services that these agencies can offer. Many SEO agencies and even consultants provide services which include the following:

  • SEO training
  • Online business campaign development management
  • Keyword research
  • Development of content
  • Review of your site content or structure.
  • Technical advice on hosting, error page, redirects, use of JavaScript i.e. website development
  • Expertise in specific markets and geographies

Armed with this information you may now go ahead and consider hiring an SEO company to do any of those services for your business.

  • So which factors do you consider before starting to use an SEO agency’s services?

There are so many shady SEO agencies out there. Some of them have a way of unethically manipulating search engines to reflect a position that is favorable to them. As a result you have to be extremely careful in order to avoid hiring an agency that is going to hurt your business due to their irresponsible behavior. The following forms the basis of what you should consider before hiring an SEO agency:

  • The agency’s experience in the industry- An agency’s experience, as they say, should be a very attractive proposition. If the agency is experienced in your area of business, it means that they know all the tricks of generating traffic for it and that means value for your money. Therefore, this should be one of the factors that inform your decision.
  • Its experience in your city/area- This is key if the target market is around your area. So if an agency knows how to reach out to this market, the better for your business. All factors remaining constant, you should hire such an agency because it will deliver the services exactly where you need them to reach.
  • Does the agency offer online marketing service?– If an agency offers this service coupled with advice to complement your organic search business, then it is the one for you.
  • Is the agency genuine? – Well, you should be aware of the existence of dubious SEO agencies. They do take advantage of unsuspecting business people who are desperate for SEO services. You therefore have to ascertain if it is genuine before enlisting its services.
  • The agency’s experience in developing international sites
  • The agency’s example of its previous work
  • The agency’s most important SEO techniques

 Armed with the above information, you can now go ahead and choose an SEO agency that satisfies you.

Search Engine

Writing on WordPress is as easy as writing in Microsoft Word, but in my 4 years of experience, I have written more than 1500 articles for clients, at least 500 of them were written on WordPress. I have learnt a lot through my experience, and here are 5 simple WordPress tips for writers that I would love to share.

wordpress writer

  1. Do not write directly in WordPress

Most people start writing directly into WordPress. Though a draft could be saved automatically, there are chances that your internet could go off anytime. Hence, I always recommend writing in MS Word and not directly into WordPress. It can then be easily copied and pasted. This is first on the 5 simple WordPress tips for writers.

  1. Avoid copying

Copying is bad and it can push content down in search engines. It is always better to avoid copying and write your own stuff. It is better that all articles go through the Copyscape plagiarism checker, before  they are published. Copying can reduce SEO ranking very much, thereby reducing the possibility of many visitors to your site. This is a very important tip that must never be failed to be followed and it is second on our list of  the 5 simple WordPress tips for writers.

  1. Write Articles of Optimum Length

Normally, articles of 300 to 500 words are preferred since they are indexed better in search engines and not very long to read. These are good even for pages in business related websites. This is a very important tip featured on this list of 5 simple WordPress tips for writers, something that most writers do not know. Writing articles of optimum length will increase the chances to incorporate many keywords, thereby helping in better Search Engine Ranking.

  1. Do not stuff keywords

Keywords are important, but too much of those make the article look clumsy. This is a well known tip, but most writers try to stuff more keywords to make the article more SEO oriented. SEO based writing is an art, and it is not easy when compared to writing for a conventional publishing medium. If you want the internet to index your articles, then you must have keywords, but at the same time, they should not be stuffed evidently. This is another important fact on this list of the the 5 simple WordPress tips for writers.

  1. Check before posting

Though you can update your articles, it is better to check it thoroughly once before you post them on the internet. Once it is posted, it is live, and many people would already be seeing it. Yes, you can very well edit it anytime, but as they say, the first impression is the best impression. Writers face a lot of criticism even when they write well,  and you do not want to lose your reputation instantly. Checking takes a little time, and we all have the anxiety to post, but it is very essential. An electronic reading software can also be used to check for mistakes.

These are the top 5 simple WordPress tips for writers that every WordPress author must know. More tips will be posted soon.